Скачать или смотреть Drs Gemma Ma and Brooke Kennedy - Keeping Cats Safe at Home

Free-roaming domestic cats pose a significant threat to Australian wildlife, killing millions of native animals annually through predation. Keeping Cats Safe at Home was a four-year, human behaviour change initiative led by RSPCA NSW and supported by the NSW Government's Environmental Trust.
Between 2021-2024 the project partnered with 11 local councils to implement a human behaviour change approach to increase cat desexing, identification and containment.
A social marketing campaign, informed by social science research and community consultation, was delivered through multiple channels, including social media, broadcast television, and local veterinary practices.
Place-based targeted cat desexing programs were also implemented in council areas with populations of unowned cats or limited access to veterinary services.
Between 2021 and 2024, substantial reductions were seen in pound cat intake and cat-related nuisance complaints. Cat behavioural ecology research using camera trapping and transect drives also demonstrated reductions in free-roaming cat population density.