Скачать или смотреть Why having a promo video may not work for you

Why having a promo video may not work for you
http://neilben.com/2016/10/04/promo-v...

Especially if that's the only video you have on your website

Don't get me wrong, promo videos are a great way for people to understand about your business, see what you do and decide if you are the kind of company they want to work with. So why am I saying "they may not work for you"?
If you expect a promo video to drive traffic to your website you will be disappointed

They are great if someone lands on your home page as they keep them there for longer. They are also great to engage potential clients when they watch your video. But they're not going to drive traffic to your site.

If you want to drive traffic to your website and raise engagement, you need a different approach.
You need to create a YouTube channel with 20+ videos

"But isn't that going to cost me so much more than a promo video?"

Well no. A professionally produced promo video is going to cost you £2k - £3k and for the same amount you can get all the support and training to:

set up a YouTube channel
film your own information, expert, how-to or training videos
film those all important customer testimonials
title, describe and tag your videos so they are found
embed your videos in your website

Not only that, we also edit all your videos for you adding graphics and text where appropriate, upload those videos to your channel and support you to continually improve your video making.

We offer this in two Training Programmes:

http://neilben.com/mevents/local-hero/
http://neilben.com/mevents/national-t...

So check them out, decide whether a single promo film or a YouTube channel with up to 20 videos in it is best for you and do get in contact - as we can help you with both.

Neil Ben - The Easy Pro Video Director



Video blog: http://neilben.tv
Twitter: @easyprovideo
LinkedIn:   / neilben  
YouTube:    / neilben10  
Facebook:   / neil.ben1  

   • Why having a promo video may not work for you  
http://neilben.com/2016/10/04/promo-v...

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