Скачать или смотреть Moosend Email Marketing Tutorial: How to Set Up & Send Campaigns

Welcome to our Moosend email marketing tutorial.
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Welcome to this video tutorial on creating and managing campaigns in Moosend. In this video, we will walk you through the different types of campaigns you can create, how to set them up, and how to send them to your audience effectively.

Moosend offers three main types of campaigns: automation campaigns, regular campaigns, and repeatable campaigns. Automation campaigns are covered in a previous video, so we'll focus on the latter two in this guide.

Regular campaigns are straightforward and can be sent manually to your selected audience. You can also create an A/B split campaign, which allows you to test different subject lines, content, or sender names. This helps you determine which version performs better based on unique opens or clicks before sending the winning version to the rest of your list.

To create a campaign, click the "Create New Campaign" button. You have options for a regular campaign, A/B split campaign, repeatable HTML campaign, and an RSS campaign. For A/B split campaigns, set the name, subject lines, and sender details. Select your mailing list, design your campaign content using the editor, and configure the A/B settings to determine the portion of your list for testing and the criteria for choosing the winner.

Repeatable campaigns, such as RSS campaigns, automatically pull content from a specified URL and send it to your audience at regular intervals. Set the campaign name, subject, sender details, and the RSS feed URL. Design the campaign template, configure sending times, and review the settings to ensure your campaign is ready.

Once your campaign is set up, you can test it, schedule it for a specific time, or send it immediately. Moosend also allows you to resend campaigns to non-openers after a set time to maximize engagement.

By the end of this tutorial, you'll have a thorough understanding of how to create and manage different types of campaigns in Moosend, enabling you to reach your audience more effectively and achieve better results with your email marketing efforts. Whether you're new to Moosend or looking to enhance your current campaigns, this video has you covered.