Скачать или смотреть Illustrator Bootcamp: How To Start Creating A Brand with Bob Ewing

Learn how to get started in building your own brand by creating mood boards, analyzing your voice, and doing the research for a good foundation for your creative process.

Join your host each morning at 10am PT for our Illustrator Bootcamp! Get your questions answered, see what the community is creating and get feedback on your work!

Bob Ewing is an Independent Brand Designer from Indianapolis, IN. He chose this title because he works independently and mostly on branding projects. http://bob-ewing.com/

Music by Chillhop Music: https://chillhop.ffm.to/creatorcred

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Join us LIVE on Behance: https://www.behance.net/adobelive

00:00 Start
2:56 A look into Bob’s work
5:27 Branding Process: Discovery & Moodboard
9:16 Project Goals
10:00 Brand Purpose
11:03 Brand Traits
13:13 Who are our competitors?
13:56 Moodboard
17:25 Logo Concepts
21:47 Logo Refinements
26:09 Brand Extension and Color