Скачать или смотреть This PNB Insurance Ad was INSANE (And That’s Why It Worked)

Old Indian ads had a different kind of confidence — and this Punjab National Bank (PNB) insurance ad is proof. In this episode of Make Ads Great Again, we react to one of the most bizarre, memorable, and surprisingly bold insurance commercials from Indian advertising history.

A magician. A crowd. A man turning into a pigeon. And the line: “Anything Can Happen.”
Yes, this was a real insurance ad.

We break down how this PNB insurance commercial used spectacle, shock, and metaphor to communicate uncertainty, risk, and trust — long before “storytelling” became a marketing buzzword. From the creative insight behind the idea to whether such an ad would ever pass approvals today, this episode is a deep dive into how brands used to take creative risks.

In this episode, we discuss:

Why this PNB insurance ad stood out in Indian advertising history

The role of surprise and spectacle in brand storytelling

How older ads trusted the audience more than modern ads

Whether “Anything Can Happen” was a smart insurance insight

Why this ad would be nearly impossible to make today

What today’s marketers can learn from legacy Indian commercials

This episode isn’t just about nostalgia — it’s about understanding how advertising worked when creativity came before caution.

If you’re into advertising, marketing, brand storytelling, or iconic Indian ads, this reaction and breakdown will hit home.

👇 Tell us in the comments:
Would an ad like this work today — or would it get cancelled instantly?

⚠️ Disclaimer

This video is a reaction and discussion based on publicly available advertising content. We do not own the original advertisement, visuals, clips, or intellectual property shown. All rights belong to their respective owners and are used here for commentary, critique, and educational purposes only.

🔔 Watch till the end for our honest take — no filters, no jargon, just how ads actually land on real people.

If you enjoy deep dives into iconic Indian ads, controversial campaigns, and brand storytelling:
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