How to get ideas for content - Facebook, Instagram, Blog etc | 6 tools for content creation

Prof Sangeetha S Abishek shares the 6 tools she uses for generating content ideas.
Digital Marketing is all about creating content. Be it Social Media, SEO and any form of advertising, you content decides your success.
But how do you create them? How would you know what people want to see? What people are searching for?
This video gives you all the answers
#ContentIdeas #DigitalMarketingContent

Registrations open for the Course in Tamil, "Social Media Marketing Masterclass" from 20th February.
Follow me on Instagram :   / sangeethasabishek  
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Course Content 'Social Media Masterclass

Introduction
What is Social Media Marketing?
Why Social Media Marketing?
The top 3 channels

Module 1 : Instagram Marketing
Class 1
What is Instagram?
Why Instagram Marketing the Best for Businesses?
Class 2
Significant features of Instagram
Business vs Personal profiles
Newsfeed, Insights, page, Post
Class 3
Forms of Content on Instagram
Class 4
What are hashtags?
How to use Hashtags?
How to create hashtags?
Class 5
How to post content on Instagram?
Promote posts
Using creator studio

Module 2 Facebook Marketing
Class 1
How is Facebook Different?
Page, Profile, Groups, Events
Class 2
Creating a page, ads manager, Groups, Events
Class 3
Posting and Scheduling content
Insights
Class 4
The algorithm and the reach
Facebook content best practices
Class 5
Boost posts

Module 3 :Business Manager
Class 1
What is Business Manager
Giving and getting permission for assets
How to find Business ID?
Adding people
Class 2
Business Settings
Adding Pages, Ad accounts, Instagram accounts, WhatsApp accounts
Setting up ads Manager

Module 4 : Running Ads on Facebook and Instagram
Class 1
The Marketing Funnel
Class 2
Running ads on ads manager
Class 3
Ads library
Class 4
Audience
Custom
Saved
Lookalike
Class 5
Navigating ads manager
Understanding the metrics
Class 6
Creating a Facebook pixel
Uses of a Facebook Pixel
Class 7
Lead generation ads
Landing pages
Nurturing leads

Module 5:Creating content for Social Media
Class 1
Creating a content plan
Class 2
Creating a content calendar
Class 3
Creating visuals using Canva

Module 6: LinkedIn Marketing
Class 1
What is LinkedIn
What is unique about LinkedIn
Class 2
Features of LinkedIn- Summary, Pages, Groups, In-mails
Class 3
Writing LinkedIn Summary
Best practices
Class 4
Connections on LinkedIn
Best Practices
Class 5
Creating Content on LinkedIn
Class 6
LinkedIn Premium
Class 7
LinkedIn Pages, Roles, Showcase pages
Class 8
Advertising on LinkedIn

Module 7: YouTube Marketing
Class 1
Creating a Channel
Class 2
Creating Content- Videos, Shorts
Managing YT Community
Preparing scripts for Videos
Class 3
Posting Content
Thumbnail, Title, Description & Other elements
Class 4
YouTube Algorithm
Class 5
Analytics

Module 8: Social Media Strategy
Class 1
Information Gathering
Audience Persona
Target Audience
Content Strategy
Choosing the right channels
Class 2
Brand Guidelines
Implementation
Facebook and Instagram checklists