Скачать или смотреть Ayman Beydoun, COO at BFL Group speaks with us at Seamless Saudi Arabia 2022

It was a pleasure to meet and talk to Ayman Beydoun, COO at Brands For Less Group, while attending Seamless Saudi Arabia 2022.

Ayman shares with us a brief history of the BFL Group, from when it started in 1996 to its expansion across the GCC region, where they now have more than 95 stores.

We hear from Ayman on:
✅insights about trends in consumer payment across the region
✅how the BFL Group is responding to this, in order to embrace the customer experience
✅their future plans related to open banking payments in Saudi Arabia

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