Business Acumen: Why is Business Acumen Important?

Why is business acumen important and how does it impact the individual?

Our contention is that having an understanding of the business — how the company makes money, how it operates, how it is positioned within the industry — helps people understand how to put their priorities and strategies in alignment with the organizational goals.

Business acumen is vital in driving relevance within employees' roles and their credibility. It allows them to make recommendations that fit the direction of the company using the language of business.

Business acumen is part business language, part how the business operates, how it makes money, and ensuring you make decisions that align with the strategy of the business. Individuals want to make an impact, they want to see the meaning that comes from their role. When you understand how the business is making money and what part you can play in that, it starts to really deepen your awareness of the impact you can have, how you drive value to the broader organization, and the connective tissue between what decisions you make every day and how it impacts the bigger picture can bring meaning and context to your day to day.

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