Скачать или смотреть Logitech's AI ROI Playbook - how Logitech built a real ai culture not just ai tools

Between 2022 and 2024 logitech turned generative ai from a buzzword into a companywide habit the transformation started as an innovation research project exploring tools like chatgpt and jasper ai and grew into a global rollout that achieved 85 proficiency across 142 cities

this story looks at how logitech proved real roi from ai not by chasing hype but by measuring time saved keystrokes reduced and quality improved the launch of the logi ai prompt builder showed how genai can quietly blend into everyday work instead of disrupting it

led by vp of ai eric porres logitech built a culture where ai access is one click away and adoption is tracked through consistency intensity and creativity the result a practical framework any business can follow to turn experimentation into lasting change

learn how ai became part of the workflow not a separate experiment and what it takes to grow a culture of innovation inside a global brand

to explore how your business can build its own ai transformation visit www.imbila.ai http://www.imbila.ai/services