Скачать или смотреть How to Do a Competitive Analysis for Real Estate Development

A solid competitive analysis helps you understand exactly who you’re up against before you build. In this video, I explain how to identify other developers working on similar projects and why this step is critical to your success.

You’ll learn how attending city and county public meetings and building relationships with local officials can reveal projects that haven’t been widely advertised yet. Hearing developers present their plans for approval gives you early insight into what’s coming to the market. I also cover how to track online ads and social media activity to see how competitors are positioning their projects and targeting customers.

If you’re involved in real estate development, land development, or investment planning, this lesson shows you how to gather real-world intelligence and use it to gain a competitive advantage.

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