Inside A&R: Michael Goldberg on Signing Artists at American Recordings
Join us as we delve into the world of A&R with Michael Goldberg from American Recordings. In this insightful discussion, we explore how the criteria for signing artists has evolved over the last five years and what factors are crucial for him to sign an artist today. Michael also shares how his extensive experience as a manager and producer influences his signing decisions. We discuss his long-standing collaboration with Rick Rubin, who has run American Recordings since the 90s, and how it has shaped his perspective on signing artists. Additionally, Michael reveals his strategy of starting relationships with artists by signing them to publishing deals for development purposes before offering record deals. We also touch on how the definition of success in the music industry has changed over the past decade. #MusicIndustry #AmericanRecordings #MusicMarketing
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Books & media mentioned:
📒 The Creative Act: A Way of Being - https://amzn.to/3YRdVh9
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⏰ TIMECODES ⏰
0:00 Intro
5:16 Evolving Criteria
6:12 Prioritizing Factors for Signing Artists
7:00 Influence of Producer/Manager Experience
9:02 Impact of Partnership with Rick Rubin
10:30 Publishing vs. Recording Decisions
12:13 Starting with Publishing?
13:06 Independent Artists Breaking Through
14:40 Time Spent Finding New Acts
15:32 Changing Definition of Success
17:06 Inspiration for Shangri-La Documentary
22:50 Artist Career Awareness
24:24 Books or Films
26:39 Advice for Artists
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To learn more about Michael Goldberg visit:
https://www.mubutv.com/michael-goldbe...
Podcast Credits
Produced by: Ritch Esra & Eric Knight
Editor: Eric Knight
Shownotes & Transcriptions: John Shepard
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