Top 1% CEO: The Only Skill You Need to Build a $1B Company

Brian Halligan, co-founder and former CEO of HubSpot, discusses the journey of leading a company from the startup phase to IPO. Halligan shares his personal and professional experiences, including a snowmobiling accident that altered his life trajectory, the importance of company culture, the nuances of hiring the right people, and the complications involved in running a growing organization.

This episode is a must-listen for entrepreneurs, CEOs, and anyone interested in the intersection of personal growth and professional success.

Brian Halligan is currently a Senior Advisor at Sequoia Capital. In 2006, he co-founded HubSpot and served as its CEO until 2021. He is also a senior lecturer at the Massachusetts Institute of Technology.


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00:00 - Intro
01:18 - Halligan's life-changing snowmobile accident
08:20 - Shane's life-changing medical mystery
13:20 - The different phases a CEO goes through while growing companies
19:26 - Lessons learned from Steve Jobs
22:00 - How to hire and fire people (and when)
26:37 - The problems with "Best Practices" in business
29:53 - The most underrated public CEOs (and why Jerry Garcia from The Grateful Dead is on this list)
42:20 - The history and future of inbound marketing
49:50 - On decision making
54:00 - On work-life balance
57:10 - On success

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Like the mentor you’ve always dreamed of having, The Knowledge Project shares timely yet timeless lessons for work and life. Past guests include Naval Ravikant, Daniel Kahneman, Jim Collins, Angela Duckworth, Seth Godin, Melanie Mitchell, & Esther Perel.