DELSEY PARIS' ETERNAL SUNRISE

DELSEY PARIS 𝐮𝐧𝐯𝐞𝐢𝐥𝐬, 𝐢𝐧 𝐜𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐨𝐧 𝐰𝐢𝐭𝐡 FRED & FARID 𝐍𝐘𝐂, 𝐚 𝐧𝐞𝐯𝐞𝐫 𝐛𝐞𝐟𝐨𝐫𝐞 𝐬𝐞𝐞𝐧 𝐚𝐜𝐭𝐢𝐯𝐚𝐭𝐢𝐨𝐧 𝐨𝐧 𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦: 𝐚 𝟐𝟒-𝐡𝐨𝐮𝐫 𝐬𝐮𝐧𝐫𝐢𝐬𝐞! 🌅

In partnership with 24 influencers located in 24 different destinations and time slots, DELSEY PARIS created a 24-hour story following the sunrise around the globe. 🌎

From Sydney to Tokyo, from Paris to Rio de Janeiro, among others, DELSEY PARIS embarks audiences on a world tour by leveraging the perspectives and photography of influencers around the world.
The 'Eternal Sunrise' concept stemmed from DELSEY PARIS's desire to create a novel experience that connects various communities through the brand symbol of the rising sun, synonymous with escape, freedom and perpetual renewal, and deeply rooted in DELSEY PARIS’ identity.

👇 Discover the ETERNAL SUNRISE video to learn more about this unique social media performance and check the 24 stories on our Instagram account @delseyofficial