Google Analytics 4 Tutorial 2024 – How To Get Started with GA4

Learn how to get started with Google Analytics 4 (GA4), including an overview of the interface, and introduction to reports, creating a new account and property, and how to install Google Analytics. In this video, we'll cover everything you need to get started, including a detailed walkthrough of the GA4 interface, an overview of key reports, and a step-by-step guide to creating your account and property. We'll also show you how to add Google Analytics to your website using Google Tag Manager. Plus, there's a quiz at the end to test your knowledge!

GOOGLE ANALYTICS TUTORIAL SERIES:
Lesson 1: (That's this video)
Lesson 2: Check Data, Link Ads & Search Console –    • How to Check Data and Link Google Ads...  
Lesson 3: Using Standard Reports –    • Using Google Analytics Reports – Goog...  
Lesson 4: Exploration & Advertising Reports –    • Google Analytics Exploration and Adve...  
Lesson 5: Conversions (Key Events) & Audiences –    • Configuring Conversions and Audiences...  
Lesson 6: Tips & Extra Resources –    • Google Analytics Tips and Extra Resou...  
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YOUR EXTRA RESOURCES:
○ Google Marketing Platform – https://marketingplatform.google.com/...
○ Google's demo account –    • GA4 Demo Step-by-Step: Mastering Goog...  
○ Google Tag Manager tutorial series –    • Google Tag Manager Tutorial - Getting...  
○ Google Analytics quiz – https://forms.gle/y4BHJzkb7rcsnKLW7
○ Google Analytics Glossary – https://www.lovesdata.com/blog/google...
○ Full GA4 Course (paid) – https://www.lovesdata.com/courses/goo...
○ Google Tag Manager Course (paid) – https://www.lovesdata.com/courses/goo...

JUMP TO A TOPIC:
00:00 Introduction
00:46 Important interface features and reports
07:06 Creating a new Google Analytics account and property
12:36 Creating a data stream
14:28 Installing Google Analytics on your website
16:09 Install Google Analytics using Google Tag Manager
22:48 Next steps

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