Скачать или смотреть Feeling Fine? Think Again! The Behavioral Science Behind Preventive Healthcare | Dr. Pooja Sehgal

Did you know that while 38% of Indians regularly indulge in junk food, most hesitate to spend on preventive health checkups? We insure our cars and gadgets without a second thought, yet when it comes to our own health, we pause.
Why do we assume that feeling fine means being fine? And why do invisible illnesses—like migraines or chronic fatigue—often get dismissed, even in workplaces?
Despite rising health awareness, preventive healthcare remains an afterthought for most people. From optimism bias (the belief that "it won’t happen to me") to financial and cultural barriers, there are deep-rooted psychological and systemic reasons behind this reluctance.
In this episode, Dr. Pooja Sehgal, Country Lead – Health & Nutrition Communications at the Bill & Melinda Gates Foundation, explores:
🔹 The hidden behavioral biases that stop us from prioritizing health checkups
🔹 How social conditioning & workplace culture reinforce health neglect
🔹 The power of nudges and social influence—can preventive healthcare be as trendy as a fitness tracker?
🔹 Reframing the fear of diagnosis—shifting from “What if they find something wrong?” to “What if I fix it early?”
At about the 30-minute mark, we dive into a fascinating discussion on turning healthcare into a default choice—where convenience, social validation, and behavioral design drive proactive health decisions.
If you’re curious about how behavioral science can reshape the way we approach preventive healthcare, this episode is a must-listen.
🎧 Tune in now!
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