Скачать или смотреть Competitive Analysis Tools and Techniques

Competitive analysis is essential for staying ahead in today’s market. In this lecture, we explore the key tools and techniques for gathering competitive intelligence, including SWOT analysis, Porter’s Five Forces, and benchmarking. Learn how to use these tools to assess your competition and make smarter business decisions.

What You’ll Learn:

SWOT Analysis: Learn how to evaluate your competitors’ strengths, weaknesses, opportunities, and threats.
Porter’s Five Forces: Discover how to assess industry competition and the factors that affect your business.
Benchmarking and Profiling: Learn how to compare your performance against competitors and develop a proactive strategy.
Real-World Examples: Analyze competitive strategies used by successful companies to identify gaps and opportunities.

By the end of this lecture, you’ll be equipped to analyze your competition and develop strategies that help you maintain a competitive edge.

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