DISCUSSION: Why do small businesses fail?

Small businesses are routinely touted as key drivers of economic growth and employment in South Africa, but statistically the reality is that on average about 50% of all start-up businesses in South Africa fail within 24 months and 70% to 80 % of small businesses fail within the first five years.

Against this backdrop, it stands to reason that there would be a great deal of apprehension and anxiety by would be entrepreneurs, but what can be done to avoid becoming part of the negative statistics? Our next guest says he knows just how to assist some of these startups. Welcome Marketing & Sales thought leader, Thulani Thabethe.



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