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What is the Purpose of a Local Public Radio Station when NPR Runs its Content Online? from Mark Ramsey Media. Like this? Watch the latest episode of Mark Ramsey Media on Blip! http://blip.tv/mark-ramsey-media/watch

What is a local public radio station to do when much of its content appears on the Internet, thanks to NPR and other networks? Branding expert Tom Asacker (http://www.tomasacker.com) has one answer.

Mark Ramsey (http://www.markramseymedia.com) talks with Tom about strategies for local stations in an Internet-connected world.

A highlight from the 2012 Public Radio Program Directorsapos; Conference (http://www.prpd.org) in Las Vegas.

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