Скачать или смотреть EIPlatform - Esports Interactive Platform - The Future of Esports Marketing

More information: https://eiplatform.io

The Global Esports market is growing every year. Newzoo predict global revenues will reach $905.6m in 2018, up 38.2% on 2017 and reach $1.65bn by 2021.

The esports market is complicated, and it is difficult for brands to recognize the ideal methods to connect with the target viewers. Consequently, marketing campaigns are much less targeted, much more costly with reduced ROI than could be possible under other conditions. This complexity can also leave out organizations with reduced budgets from going into the sector.

Major business have a tendency to only collaborate with leading teams, tournaments and streamers. Funds in the market has the tendency to remain at the top, with little flowing down to the lower ranks. This is bad for the future growth of the esports industry.

The esports market is fragmented and ineffective. A large portion of brands' marketing resources is invested in groundwork, contract management and a variety of intermediary/agency charges.

EIPlatform Solutions

EIPlatform systems will allow exchanges to occur directly between groups to their reciprocal advantage. Smart contracts will provide the transparency and security currently missing from the esports sector.

EIPlatform will create a global decentralized network which enables direct communication between participators in all levels of the ecosystem. Companies of all sizes will have the ability to reach their target market. Competitions, teams, players and content creators of all standards will have the ability to earn money and gain from the resources of top organizations.

Innovative data monitoring and analysis will make it possible for advertisers to recognize and target their preferred target audience segment better. Marketing will be more effective and brands will have the ability to receive market presence with reducedA money spent.


Translated titles:
Eip latform-esports plataforma interactiva: el futuro del marketing esports

Eip latform-esports interaktive Plattform-die Zukunft des esports Marketings

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