654. Nicole Carroll | Nurturing CrossFit's Legacy and Shaping Its Future

Nicole Carroll's unwavering dedication to CrossFit's ethos has not only endured but has thrived amid challenges and changes. Her role as Chief Brand Officer, The Baroness of Brand, underscores CrossFit's commitment to its mission and values while embracing the future with open arms. CrossFit's legacy lives on, stronger than ever, and it is individuals like Nicole Carroll who continue to illuminate that path forward.
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