#EffWeek

Описание к видео #EffWeek

Published on Nov 11, 2016
Our morning chairman invites two industry observers, with access to significant data on effectiveness over decades, to brief us on the changing roles and effects of marketing media in the digital economy.

Chair
David Bond, European Media Correspondent , Financial Times

Presenters
Les Binet, Head of Effectiveness, adam&eveDDB
Peter Field, Marketing Consultant, Peter Field Consulting

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