How To Get Started With Live Streaming for Your Business

How To Get Started With Live Streaming for Your Business // Are you looking to expand your business brand? Boost recognition? create content that can be easily re-spun onto other networks? and build brand authority with guests and experts, then live streaming is the silver bullet you're looking for.

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Every business needs and live show and here is why -

1 - Foundation Content - A live stream can be a great way to start making content and re-purposing content for your business. If you only have time to make 1 piece of original content then a live-stream is an absolute must. A live stream can be cut up into little snippets and shared on social media, teasers and even soundbites that will keep feeding you traffic throughout the week.

2 - Consistency - Having a live show on a set day at a set time breeds consistency. One of the most powerful tools on a social media brand is consistent, reliable, helpful content. If you are making a livestream each week people get used to you, your content and where/when to find it.

3 - Become An Industry Expert - If you are brave enough to get yourself on camera and help teach people your industry via a live show then that is step towards being recognized within your field. You can build up your brand and trust within people in your niche and then you very quickly become that local expert that people come to for help for issues within your niche.

4 - Sponsorships - Having a live-stream opens up a door to financial options you may not have considered before. If you are tackling a niche then it is most likely that you are also using set tools, services and companies. This can lead to the perfect match for you and other brands that might lead to sponsorships, just like me and sendible.

5 - Sales & Affiliate Marketing - Once live and comfortable with your products and services, a live stream can act as a sales vehicle for you and associated products. Shirts, Mugs, Hoodies and other merchandise. Or If you have a guest on who talks about their product or service you could add affiliate links to funnel that attention into sales and referrals. This helps fund the live show and helps you to secure more interesting guest to help promote them. You could also push people to Amazon affiliate links for equipment and books etc.

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// D E T A I L S

Welcome to my channel where I am going to help you stand out in a cluttered news feed.

My name is Desiree Martinez and I am an entrepreneur, domestic wannabe, and Harry Potter junkie known for her social media content plans and always saying 'yes' to new adventures. I an award-winning social media professional, host of the Marketing For Your Boring Business Podcast, founder of Social Media Day Phoenix, and have worked with 100s of 'boring' businesses use social media to help their message get seen in a cluttered newsfeed.

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