How to Respond to Negative Ads in a Political Campaign

It is the season of negative attack ads.

In this video, why you should not always respond in kind, and how to tailor your response so that you leave your opponent playing defense.

If you are looking for help in your campaign, please visit my website at https://jaytownsend.com/.

Political consultant Jay Townsend works with smart, passionate candidates who want to run for office, win elections and make a difference. He has successfully helped candidates learn how to run for the U.S. Senate, how to run for Congress, how to run for Mayor and develop a winning campaign marketing strategy.

Running for office and knowing how to win an election is a challenge, especially for first time political candidates just learning how to run for office. Discerning the fine points of how to campaign, raise political contributions, and execute a political campaign strategy often requires the help of someone who has served as a political strategist or who has experience as a political consultant.

To learn more on how to win an election, or the art of running for office, visit http://jaytownsend.com