The Genius behind MrBeast & Casey Neistat's Videos (Dan Mace Interview)

I interviewed Dan Mace — the award winning director hired by MrBeast and Casey Neistat. Thanks to Uscreen for sponsoring: https://bit.ly/4688uLl. And thank you to Riverside for sponsoring. Try for free with link: https://creators.riverside.fm/Jon (use my code "JON15" for 15% off)

The 3 time Cannes Lions award winning director left his career behind when ‪@casey‬ asked ‪@DanMace‬ to leave his career and come work for @368 — Neistat’s creator startup.

4 years later ‪@MrBeast‬ did the same, hiring Dan as the Chief Creative Officer for ‪@BeastPhilanthropy‬. In our interview, Dan breaks down what he learned from both Casey and MrBeast, his 4-step process for viral videos, and the brand new Bru Bar.

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Chapters:
0:00 - 1:03 Who is Dan Mace?
1:03 - 5:48 Why Casey Neistat Hired Dan
5:48 - 14:39 Reality Of Working With Casey Neistat
14:39 - 22:46 How Casey Creates Story In Vlogs
22:46 - 25:31 Does Dan Regret Quitting His Job?
25:31 - 34:30 Leaving Casey & Starting YouTube
34:30 - 37:54 Dan’s Message To Brands
37:54 - 38:48 How Much Does Dan Make?
38:48 - 43:45 Meeting MrBeast & Renée Zellweger?
43:45 - 47:40 The MrBeast Job Offer
47:40 - 51:38 MrBeast Asks “How Much Do You Want To Get Paid?”
51:38 - 58:50 What Dan Learned Working With MrBeast
58:50 - 1:01:07 The 4 Elements Of Story
1:01:07 - 1:03:50 What Dan Taught MrBeast
1:03:50 - 1:06:18 Breaking Down A Beast Philanthropy Video
1:06:18 - 1:12:55 Trying Dan’s New BRU Bar & Future Goals

#Danmace #mrbeast #368 #caseyneistat #casey #danmace #Bru #vlog #dailyvlog #beastphilanthropy #jimmydonaldson #brubar #allofus #cannes #youngdirectorsaward #director #film #tusker #nyc #newyorkcity #caseyvlog #neistat #vanneistat #neistatbrothers #feastables #story #viral #canneslions #canneslions2023 #beast
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ABOUT JON:

One of few marketers to work at both YouTube and Instagram, Jon Youshaei has been featured in Business Insider, Time, and Inc Magazine and known as the "Creators' Creator"

During five years at YouTube, Jon was Head of Creator Product Marketing where he worked with YouTube's top creators and brands to grow their audience and their incomes. During three years at Instagram, Jon helped build their creator team to empower even more creators to grow and monetize.

Now a creator himself, Jon has garnered 500K+ followers, 300M+ views, and has interviewed Logan Paul, Paris Hilton, Terry Crews, Charli D'Amelio, Danny Duncan, Mark Rober, and more. He's been sponsored by top brands like American Express, HubSpot, Fiverr, and Microsoft and got signed by Gary Vaynerchuk to his speaking agency, VaynerSpeakers.

Jon is also a sought-after advisor, investor, and speaker who serves as a Head Creator Advisor for TubeBuddy (analytics platform used by 9M creators), and recognized by NPR as one of the best commencement speakers since 1774 alongside Steve Jobs, Oprah and John F. Kennedy. He has also been Forbes 30 Under 30 and LinkedIn named him as one of their Top Voices on the platform.