Start with sound: using music to supercharge campaign success on TikTok

Music and sound are part of TikTok's universal language. Join us for this session to learn how to leverage music to enrich your brand's TikTok creative presence. Learn how to utilize TikTok's Commercial Music Library (CML) — a pre-cleared global music library of 1 million songs and sounds — to soundtrack your TikTok-first ads on Adobe Express and gain insight into how to harness the music trends happening on the platform.

Andy Lambert is a Senior Product Marketing Manager at Adobe, helping thousands of businesses across the globe to unleash the power of social media: https://www.andyrlambert.com/

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Music by Chillhop Music: https://chillhop.ffm.to/creatorcred