Скачать или смотреть Why athletes who write a book have a stronger athlete brand, featuring author Dan Good

Today’s guest is author Dan Good. He is a longtime journalist and book ghostwriter. His biography of baseball star Ken Caminiti was published by Abrams Press in May and has been nominated for a Casey Award as one of the year's best baseball books.



He has worked with thought leaders and CEOs to ghostwrite more than a dozen books. His book ghostwriting projects have involved politics, leadership, tech, ethics, and disability inclusion.



Prior to book writing and ghostwriting, Dan was a news editor and reporter at outlets like the New York Daily News, New York Post, ABC News and NBC News.



In this episode:


• Why writing is book is a great way for an athlete to build their athlete brand


• Dan’s experience writing sports book 


• How long it takes to write a book


• How much it costs to pay a ghostwriter to write a book


• Why journaling can help athletes write a successful book


• The importance of creating a game plan for what the book will be about deciding on who is the intended audience


• Dan defines what a “hook of a book” is and why it is important for selling the book


• How value of writing a book goes beyond the profit from traditional book sales, including credibility and speaking engagements


• The process of getting a book published


• How to sell the book and why having a strong athlete brand and marketing platforms will help you get a publisher for your book


• The impact of Amazon on book sales


• The opportunities that come with self publishing


• How to get paid for writing a book


• How your book could cement you as an expert and make you newsworthy




Show links:



Pliable Athlete Branding 



https://www.pliablemarketing.com/athlete



Pliable athlete Alyssa Bourque: https://pliablemarketing.com/news/f/a... (Pliable%20athlete%20Alyssa%20Bourque)



Dan Good’s Substack Website



https://dangoodstuff.substack.com/



Connect with Dan Good



Twitter: @DGood73



Email: [email protected]