The Billion-Rupee Herbs Growing in Himachal’s Forests
Beneath the serene hills of Himachal lies a hidden wealth - rare herbs so valuable that they are smuggled across borders and sold for lakhs.
Local villagers, unaware of their true worth, often trade them for a few thousand rupees, while international markets auction them at sky-high prices. Herbs like Nagchatri, Jatamansi, Atis, and Keeda Jadi are not just medicinal marvels - they are symbols of the untapped potential of Himachal’s forests.
Some boost immunity, some cure chronic illnesses, others are used in luxury cosmetics or ancient healing systems like Tibetan and Chinese medicine. Yet, despite their value, poor planning and lack of awareness continue to cost the state crores in lost revenue.
These herbs could transform local livelihoods and strengthen the economy - if only they were protected, cultivated, and marketed wisely.
🌿 1. Nagchatri – Root price: ₹50K–2L per kg
🌿 2. Jatamansi – Cures stress & sleep issues. Hot demand in global cosmetics
🌿 3. Atis – Boosts immunity, but ironically, now endangered
🌿 4. Kutki – Liver remedy. Worth ₹5K–20K per kg
🌿 5. Kakoli – Known abroad as “Himalayan Viagra”
🌿 6. Ratanjot – Beauty industry’s favourite, ₹50K–1L per kg.
🌿 7. Chirayata – Used for fever medicines, highly trafficked
🌿 8. Mahameda – Strengthens bones and memory, sold in Tibetan & Chinese medicine at premium rates
🌿 9. Bhurjapatra – Ancient civilizations wrote on it, now sold for profit
🌿 10. Keeda Jadi – Ultra rare, black market rate: ₹30K-40K per kg
Credits - JayJainHerbsDealer , ThePlantDiary , I_am_raftaar (Youtube)
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