Скачать или смотреть The Singles Ep3: Hot Topics in Marketing: Insights on Tesla, Puma & Bonds with Tracksuit

In this episode of 'The Singles,' Conor Dan and Jasper to discuss the latest hot topics in the marketing world powered by data with Tracksuit, the always-on brand tracking dashboard. The conversation kicks off with an in-depth analysis of Tesla and Elon Musk's impact on the Tesla brand and sales. We go on to discuss Tesla's customer funnel issues and consider the broader implications of celebrity leadership on brand perception. Moving forward, we examine Puma's largest global campaign and its attempts to connect with its audience amidst stiff market competition. Lastly, we discuss Bonds, the iconic Australian brand, and its strategy to break into the U.S. market with a new campaign featuring Robert Irwin. The episode is filled with insights into how data-driven analysis can reveal the underlying truths behind these brand stories.
02:11 The Elon Effect on Tesla
03:53 Challenges in Tesla's Brand Perception
05:49 Celebrity Leadership and Brand Impact
11:16 Puma's Go Wild Campaign
17:28 Bonds' Expansion into the US Market




Don’t forget to visit gotracksuit.com to check out their amazing always on brand tracking dashboard.
Jasper:   / jasperskinner  
Dan:  / dan-fleming-a15854118  
Conor:   / conorbyrne