Business Success By Design for SMBs and Designers Ft. Simon Hutchings | Thinkly Talks

In today's digital landscape, design and brand identity are more crucial than ever. A strong brand presence is essential for standing out on social media and connecting with your audience.

This episode of Thinkly Talks features two incredible professionals from the branding and design space: Niket Karvir, host of the Design Diaries Community on Thinkly, and Simon Hutchings, a design industry veteran with over two decades of experience. Simon shared the challenges he faced, the strategies he employed to balance creativity with business development, and the importance of maintaining brand consistency. Together, they revealed valuable tips for small businesses and designers on creating impactful and unforgettable brand identities. Their stories and practical advice will inspire you to think differently about design and branding.

Join the community: https://app.thinkly.me/ceh2JJGVcqe8tnCY9

00:00 Introduction and Simon Hutchings' Background
04:01 Transition from Product Design to Graphic Design
08:01 Early Career and Learning in the Print Industry
12:01 Move to Advertising Agency and Gaining Experience
16:01 Freelancing Challenges and Moving to In-House Positions
20:01 Understanding Business Development and Marketing in Design
24:01 Building and Growing Visualize Design Agency
28:01 Importance of Process and Asking Questions in Design
32:01 Consistency in Branding and Case Studies
36:01 Q&A with Audience on Brand Identity and Design Process

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