Скачать или смотреть 076: Matthew Pierce-Video as Community Building Tool

In this episode, Kimberly Weitkamp and Matthew Pierce discuss:



• Video as a community building tool
• The fundamentals and how they work across channels
• Building a community alongside a product



Key Takewaways



• Culture as branding
• The worst video you'll ever make
• The question to ask for your first videos
• Easiest idea generator for videeos
• How "silly" can become part of your brand strategy
• The REAL formula for video success
• The Golden Rule of content creation
• Building the relationship after the sale



Connect with Matthew




Website: https://www.techsmith.com/academy.html




Twitter:   / techsmith  




Facebook:   / techsmith  




YouTube:    / channeltechsmith  




Connect with Kimberly




The Audience Converter (https://www.theaudienceconverter.com/)




Twitter: @k_weitkamp (  / k_weitkamp  ) and @audienceconvert (  / audienceconvert  )




Facebook:   / audienceconverter  




Facebook Group:   / 3275254212546359  




Check out Audience Conversion Live: https://theaudienceconverter.com/live