Скачать или смотреть The best thing you can do for your business is to remember you're a human, not a content machine.

The best thing you can do for your business is to remember you're a human, not a content machine.

When everything you do becomes "brand strategy", you lose the spark that made people want to follow you in the first place.

Your hobbies turn into content ideas. Your vacations turn into photo ops. Your life becomes performative instead of lived.

Then you wonder why your content feels forced. Why you're burned out. Why showing up online feels like a chore instead of a conversation.

The more I live my life OFF social media, the better my content ON social media becomes. Because I actually have something real to talk about. Something that isn't manufactured for engagement.

People don't connect with your perfectly curated brand aesthetic. They connect with the fact that you play volleyball on Fridays. That you have a life outside your laptop. That you're a whole person, not just a business owner.

So if you've been spiraling because you can't figure out what to post? Maybe the problem isn't your content strategy. Maybe it's that you forgot to live a life worth posting about.

Go do something that has nothing to do with your business. I promise your content will be better for it.
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#businessowner #worklifebalance #socialmediamanager