Скачать или смотреть 7 must-have emails in your SaaS onboarding process that turn free users to paying users

Sending these 7 emails during your Saas onboarding process will guide users to, hopefully, unlock the value in the app and experience a transformation in their lives. Customers will use your Saas for free unless they're compelled to pay for more access because it's too useful to live without. If this doesn't happen within a reasonable time frame they're likely to churn.

They secret to great Saas email marketing is well researched and iteratively improved emails. The specifics of your user's journey is what you research. Rewriting your emails in response to user insights and feedback is how you iterate and improve.

All you need is to be amazing at these 7 emails and the user retention for your Saas subscription or membership product will explode!

TIMESTAMPS:
0:17 - Disclaimer
0:43 - The context for the user onboarding process
3:48 - Welcome emails
5:11 - Team Introduction emails
6:55 - Link emails
8:42 - Case study emails
10:27 - Video emails
12:57 - Trial end emails
14:59 - Re-invite / Win-back emails
17:13 - Closing thoughts

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