Скачать или смотреть I Read 100 Books on Startups - Here's The Best One ( The lean startup)

In this video, Miki Farmer delves into The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries. This influential book introduces a systematic, scientific approach to creating and managing successful startups in an age when companies have to innovate more than ever. Ries emphasizes the importance of developing a Minimum Viable Product (MVP) to test hypotheses, gathering customer feedback, and iterating products rapidly to meet market demands. By adopting lean principles, entrepreneurs can reduce product development cycles, measure actual progress without resorting to vanity metrics, and gain valuable customer insights. This methodology not only minimizes waste but also enhances a startup's agility in navigating uncertain markets.

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