Скачать или смотреть Episode 3 - GTM Data Checklist | Data to Dollars by Revenue Experts

You may be surprised to learn that your go-to-market strategy is missing a lot of critical pieces.

In this Episode 3 of our Data to Dollars Series, we’ll explore the data blind spots that could be stalling your growth. Expanding into new territories is thrilling, but if you’re not adapting your GTM approach, it’s risky business. Find out the key questions you should be asking before you make your next move. Some include:

Is your go-to-market plan optimized for your current stage of growth? We’ll show you why even established companies need to revisit their GTM data checklist regularly.
Think more leads are always better? We dive into why seed stage startups need to stop chasing new prospects and focus on their early customers to refine product-market fit.
What if the metrics you're tracking aren’t actually driving results? Learn how too much data can create chaos and how focusing on the right metrics will help you scale faster.

This is for you if you’re a founder, revenue executive, or product manager looking to set up a strong and dynamic go-to-market strategy. Hear from our speakers:

Janene Niblock brings over 18 years of experience in sales, marketing, and project management. She’s passionate about helping others achieve their potential while embracing flexible, unconventional work environments.
Michael Eckhoff is an award-winning sales leader with a proven track record of building and leading high-performing teams that drive exceptional revenue growth. He has senior leadership and board-level experience across DevOps, AI, SaaS, and IT services, from startups to Fortune 500 companies.
Eric Rodriguez is a seasoned operator who has built and scaled revenue engines, sales orgs, and operations teams at high-growth startups in SaaS, Proptech, Web3, and more. He partners with founders and exec teams to drive scalable growth, build high-performing teams, and implement robust operational processes.

In 45 minutes, we covered:

0:00 - Introduction

3:17 - GTM differences: Startups vs enterprises

8:55 - Key metrics to consider

18:30 - Sales visibility issues

22:00 - Opportunities and challenges in CRM

28:40 - Tackling data overload

40:05 - Aligning sales with business goals

44:18 - Contacting the panel

Don't forget to like, comment, and subscribe for more enriching discussions and expert insights on not just surviving, but thriving as a startup.

#Gotomarket #checklist #Sales #BuinessGrowthTips #DataAnalytics #Startups

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