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🛎️ ENROL IN THE BRAND NEW COPYWRITING COURSE ►► https://brandnewcopy.com/copywriting-...

If you’re struggling to find your copywriting niche, you’re not alone. It’s a question that comes up a lot, especially among new freelancers.

Choosing a niche can help you stand out, improve your writing, and attract better clients. But it’s not always obvious what your niche should be. In this video, we refer to the tried-and-tested method outlined in our article to help you find a direction that suits your interests, skills, and goals.

Whether you're drawn to technical industries, creative sectors, or something in between, the process starts with looking at what you already know and what you enjoy writing about.

Once you’ve identified a potential niche, you can begin building experience, authority, and a reputation within that space. And if you change your mind later? That’s fine too. Niches can evolve over time as your experience grows.

Here's What You'll Learn 👇

✅ How to find overlap between your knowledge, interests, and writing style.
✅ Why niching down can lead to better clients and higher rates.
✅ The benefits of building authority in a specific subject area

Plus, Get Tips On:

✅ Identifying transferable experience from previous jobs or industries.
✅ Positioning yourself as someone who understands the chosen sector.
✅ Staying flexible as your niche develops over time.

Timestamps:

00:00 - Intro
00:42 - Why I Recommend That Copywriters Should Find a Niche
01:53 - Think About Your Interests and Experience
02:09 - Look Back at Past Projects
02:33 - Go Where There's Demand
03:00 - Visualise Your Ideal Client
03:34 - What Are the Best Niches for Copywriting?
04:10 - What Copywriting Niches Are Profitable?
04:42 - Can You Have More Than One Copywriting Niche?
05:00 - Should You Change Your Copywriting Niche Over Time?
05:08 - Closing Thoughts…

🛎️ ENROL IN THE BRAND NEW COPYWRITING COURSE ⬇️

Learn how to write commercially-focused copy (that clients actually pay for)
Enrol here: https://brandnewcopy.com/copywriting-...

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ABOUT JAMIE THOMSON & BRAND NEW COPY ✍️

Jamie Thomson is an award-winning senior copywriter and the owner of Brand New Copy – a copywriting studio in Edinburgh, Scotland. He writes for some of the world’s biggest brands and works with some of the UK’s leading creative agencies.

He has consulted for Fortune 500 companies and written professionally for over 17 years, starting out as a freelance journalist in 2008. In 2011, he founded an online business in the education sector, which he sold in 2021.

He founded Brand New Copy in 2013, and has been working as a copywriter and consultant ever since. To date, Brand New Copy has completed over 700 projects with an 80% client return rate.

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🌐Where to Find Me:

  / freelance-copywriter-uk  

Check Out My Website: https://brandnewcopy.com

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