Скачать или смотреть KINZA 360º | William Soares Pinto | Email, Push, Members area, and more…

🇷🇺 On September 9, the first renewed affiliate marketing forum KINZA 360º was held in Moscow. The world's largest media space Music Media Dome gathered together more than 2500 participants for sharing their professional experience.

🗣 37 speakers presented their papers. There were 11 experts, who presented LatAm, APAC and Great Britain, speaking as part of the online stage. One of the online speakers was William Soares Pinto, Business Developer at Trafficker.

Brief info about the speaker:
— Online marketer with high knowledge in the dating industry and dating product optimisation;
— Has been working on the advertisers side for over 8 years (last company he worked for was Xcash);
— Now he is into the traffic game buying, selling and generating traffic.

📝 The paper topic: Email, Push, Members area, and more…
What traffic works for your dating campaigns?

Time codes:
00:00 – Intro
00:10 – About the speaker and paper topic
03:15 – How to work with different ad formats?
04:52 – About Email traffic
05:51 – Push-traffic
09:02 – Members area traffic
11:30 – Cookies' audience direct
15:00 – Matching the flow makes sense
17:22 – Cost of dating campaigns
20:28 – Understanding what happens before the click
23:20 – Every click can sell
25:45 – Competition in Dating
29:00 – Always analyse and monetise
30:09 – Q&A session