Скачать или смотреть How to Start a Million Dollar Practice with Kasey Compton: Start with Purpose | 1 of 5

In this episode, part one of five in the podcast series, ‘How to Start a Million-Dollar Practice’, Kasey Compton provides an overview of the five phases of starting a million-dollar practice. These include purpose, planning, process, profit, and people. In this podcast episode, Kasey delves into knowing your purpose and how to work this out in your practice.

5 Phases of Starting a Million-Dollar Practice
Purpose – knowing what your purpose / passion is & how you choose to impact your community. Define your ‘why’.
Planning – market research, knowing reimbursement rates etc. if you’re insurance-based, cost of living, what insurance do most people have?
Process – in order to make your private practice scalable and effective, you need to have processes and systems in place.
Profit – looking at your numbers, i.e.: top-line revenue versus profit margins, looking at your profit and loss statements – seeing everything from a percentage-based point of view.
People – finding people that support your other 4 ‘P’s’, that support your purpose, that are team-players and that are willing and excited to be participants in your process. People that are hungry for growth and share your perspective in the field.
Know Your Purpose
Understanding your purpose is knowing your ‘why’. Furthermore, it’s important to be as specific as possible. Look for the deeper meaning underneath why you want to achieve certain goals in your life. Think back to when you were child, what jobs interested you?

In all your marketing, and how you run your practice, you should be incorporating your why. It’s essentially about communicating who you are to your target audience.

www.practiceofthepractice.com/apply