MVMT: The Documentary (Official 2019)

MVMT, got their start 6 years ago, in June of 2013. A brand started by two college-aged guys from Southern California, Jake Kassan and Kramar LaPlante. But amidst their growth from 0 to 100 million dollars in just 5 years, and being acquired by the long-standing player in the industry, Movado, the criticism rose alongside the sales, making them one of the most controversial consumer brands in the world. In this video, we address the controversy head-on, with a trip to MVMT's world headquarters.

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