Скачать или смотреть Bodyform shows it's never just a period in this new ad

With the “Never Just a Period” short film, Bodyform tick off a lot of creative boxes and use fantastic imagery and poignant examples to really depict how women experience periods throughout their lives. But this ad, chosen for us by Contagious, doesn’t seem to have much follow-up, despite bringing forward a very relevant discussion point.

In the latest episode of Advertisers Watching Ads, guests Charlotte Ford (Europe Senior Marketing Director at Ruggable) and Laura Lesser (Director of Communications at the Conscious Advertising Network) have their say on the execution and concept behind the ad, as well as what they wish they’d done better (or more of).

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Advertisers Watching Ads is a show where advertisers watch other advertisers' ads and share their views on the latest campaigns that they either love or hate - brought to you by https://www.automatedcreative.net. Check out each episode for different themes.

This week’s show is brought to you by Contagious. If you're looking for more innovative advertising subscribe to their newsletter here https://www.contagious.com/newsletter