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How to Handle Client Exclusivity and Non-Compete Agreements (Without Losing Money)

If you’re an agency owner wondering what to do when clients ask for exclusivity or you have non-compete agreements in your city, this video explains exactly how to approach it. Atishay Jain from Hyperke shares why you should never offer exclusivity by default and how to use it strategically to increase your revenue. Instead of saying yes for free, charge a premium - typically 50% higher - for clients who want to lock you in for their city or niche.
You’ll also learn what to do if you already have non-compete agreements in place. The key is to avoid competing within the same local market but continue targeting similar clients in other cities or across the country.

*What You’ll Learn in This Video*:

How to handle non-competes and exclusivity requests
Why you should charge extra for exclusivity
Smart pricing strategy for local agency clients
Expanding to other cities under non-compete restrictions
How to turn exclusivity into higher profits

*Video Chapters*:
0:00 – What If You Have Non-Competes in Your City
0:03 – How to Think About Exclusivity Contracts
0:13 – Why You Shouldn’t Be Exclusive by Default
0:21 – How to Charge More for Client Exclusivity
0:36 – Working Around Non-Competes Strategically
0:44 – Expanding Beyond Your City to Grow Revenue

Learn how to protect your agency, increase your pricing power, and grow even if you’re limited by exclusivity agreements. Subscribe for more practical agency growth and client acquisition strategies.
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