Designing the branding for a boutique hotel

In this video, I will will take you through our step by step process for branding a boutique hotel .. this is a real-life case study of hotel here in Canada that we branded, that’s part of the Marriott Tribute Portfolio Collection. I will take you through our brand discovery, brand strategy, how we came up with the names for the hotel, as well as the hotel logo design and brand identity development, and how it manifested into the final design.

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