The Death Of The Personal Brand (& The Future Of Creative Work)

You wanted to take advantage of becoming a creator so you could do what you want. It used to be the beacon for people who wanted to avoid robotic and lifeless work. Now, when you try to build an audience, you get trapped. Here's how to stand out, pursue your life's work, and find fulfillment in it all.

––– Kortex –––

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––– My Products –––

My book: http://theartoffocusbook.com

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––– More Content –––

The Koe Letter - the written version of this video: https://thedankoe.com/letters/the-dea...

Listen To The Koe Cast - the audio version of this video: https://open.spotify.com/show/3lZRG3L...

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––– Chapters –––

0:00 Personal Brands Aren't Personal
4:26 Influencers
5:57 Creators
9:30 Personal Brands
10:58 A New Way Of Life, No Label Required
13:56 How To Pursue Your Life’s Work On The Internet
14:44 A Positive Aim For Your Life
16:09 A Way To Attract An Audience
19:04 A Project Turned Into A Product
21:17 Experimentation, Iteration, & Persistence
22:15 How To Set Yourself Apart
23:44 Brand Is An Environment
25:31 Content Is Novel Perspectives
26:45 How To Think With Impact
30:49 Education Is The New Marketing
32:15 Systems Are The New Product


#OnePersonBusiness #LifesWork