Скачать или смотреть Facebook Messenger Lead Ads (Tutorial)

❗2021 UPDATE: There's now an easier way to connect ads to your chatbot! Try the Facebook Ads Entry Point:    • How to Run Click-to-Messenger Ads (Chatfue...  

Facebook recently introduced a new feature in Ads Manager that helps you generate more leads and boost conversion rates. Instead of sending people who engage with your ads to a website landing page, they are redirected to Messenger. You can build this interaction directly inside Ads Manager, and it's aptly called Generate Leads.

When setting up the Messenger lead gen experience, you can select pre-populated fields or write custom questions for users to answer. Since most Facebook users provide demographic and contact information when signing up for an account, they can easily share these details with businesses on Messenger with one tap or click. No more manually typing out all the fields of a lead form!

Lead gen ads for Messenger are clearly powerful and effortless to configure, but keep in mind that you are limited to providing a single "result" message. For example, if you want to ask a series of questions to provide an instant and personalized product recommendation for each user, you will need to use a more advanced builder like Chatfuel.

Learn more about Facebook ads for your Messenger bot on our blog: https://blog.chatfuel.com/how-to-crea...

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