Скачать или смотреть Two Ways of Advertising your Amazon Products

Amazon listing SEO is a bit complicated since they require both external and internal promotion. Just like any of your online stores, advertising is a must. You run product awareness outside of your store through ads and other marketing efforts to drive traffic back to your listing pages.

External Advertising
This method is simply using outside media to drive traffic back to your listing. It allows you to hook shoppers who aren’t already on Amazon to check out your listing.

Example of External Promotion:
1) Social Media- By connecting with influences to spread awareness of your Amazon products and link back to your listings on social media.
2) Running Google, Facebook, Tik Tok ads

Internal Advertising
Amazon is Helping businesses and agencies alike to build brands, push creativity and drive performance for millions of customers

Here are examples of internally promoting your Amazon products:
1) AMAZON SEO- Amazon search engine optimization or (SEO) is the process of enhancing product listings to help them rank higher in product searches on Amazon.com.

2)AMAZON PPC- Amazon PPC, or pay-per-click, is an auction-style system where advertisers bid on keywords. When an Amazon customer performs a search for a product, the sellers with the highest bids on relevant keywords win the auction, and their product ads get listed in their chosen placement.


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