Скачать или смотреть Designing a Personal Budgeting app for Cred

CRED’s Opportunity:
India’s rapid digital finance adoption and rising financial consciousness have created a white space for an intelligent, trusted personal budgeting platform.

Problem:
Despite a surge in fintech adoption, users still struggle with fragmented financial visibility, poor UX, and lack of actionable insights. Existing budgeting tools are either too manual, too generic, or not India-specific.

Strategic Fit:
Integrating a budgeting solution within CRED’s ecosystem (Pay, Cash, Mint) enables a full-spectrum financial experience — from spend tracking to payments, credit, and investments — for high-trust, premium users.

Vision:
Empower India’s most responsible consumers with clarity, control, and confidence over their financial lives — through a budgeting experience that feels as rewarding as it is intelligent.

Portfolio Project Link: https://akash-ravikumar.notion.site/A...