Скачать или смотреть How to have win-win relationship at workplace?

Business growth doesn’t come from wishful thinking. As you know, it takes a lot of hard work. The growth of your business is not an option – it is a necessity. Coordinating the right mix of strategies to gain market share and improve client acquisition rates is essential to advance your firm in today’s economy.

What is a Strategic Alliance?
To ensure alliances are truly successful for your firm, you must understand what they are and more importantly what they aren’t. A strategic alliance is an agreement between two or more parties to pursue a set of agreed upon objectives while remaining independent organizations. Often advisors attempt to organize informal alliances and merely hope a reciprocal referral pattern will fall into place.

Benefits of Strategic Alliances

Business Growth
Increased Revenue
Additional Value for Clients
New Introductions and Referrals
Enhance Your Value Proposition
Offering More Specialized Services
Skill Sharing

Strategic Alliances — Where to Start

Advisors who take the time to invest in building strategic alliances generate higher revenues and profits. Done correctly, it only takes a small number of strategic partners to have a positive impact.

Begin to structure your extended team with other professionals whose efforts are symmetrical with the needs of your clients. Identify professionals that share your niche market and can provide solutions for your clients beyond your existing realm of services. Measure the value of a potential partnership by assessing the quality of solutions you can provide for your client’s problems, needs, and wants.

Brainstorm! You can form alliances with a host of different professionals; get creative and explore your opportunities.


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