Google Academy: Holiday best practices for Online sales

When it comes to holiday shopping, many behaviors have shifted forever. Tune in to learn core strategies for preparing your ecommerce holiday strategy and driving sales online across Search, Smart Shopping campaigns, Video, and Discovery. If you manage a Google Ads account with a lot of keywords and ad groups, bulk uploads are an easy way to manage changes to your campaigns.
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About Google Ads:

The Google Ads Channel features videos to teach you how to use Ads and online marketing to grow your business. Explore conceptual videos, instructional demonstrations, and Hangouts on Air featuring Ads specialists to learn how to make Google Ads work for you.

To learn more about Ads, visit the Ads Help Center https://support.google.com/adwords/ and engage with fellow advertisers on the Google Advertiser Community https://www.en.advertisercommunity.com/.
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