How to Price Your Products on Etsy - Martin & Leah

🚀 Ready to take your Print-on-demand business to the next level? In this session, we dive deep into effective pricing and shipping strategies for your Etsy store. Leah and Martin from "Clicks to Riches" share expert advice on how to identify your target audience, calculate fixed and variable costs, and implement two key pricing models: Cost-Plus and Value-Based Pricing. Learn how to balance profitability, manage shipping costs, and leverage psychological pricing to attract more customers and boost sales.

Key Highlights:

💡 Cost-Plus Pricing Formula: Cover your production, shipping, and transaction fees while securing a solid profit margin.
🔍 Value-Based Pricing: Price your items based on customer perception, product uniqueness, and trends for maximum profit.
💸 Shipping Strategy: Free shipping vs. customer-paid—understand which strategy is right for your Etsy POD store.
📈 Etsy SEO Tips: Optimize your listings to drive more traffic and conversions.
🎯 Psychological Pricing: Increase sales with smart pricing tricks like charm pricing and discounts.
If you're aiming for long-term Etsy success, this video offers actionable insights to build a profitable POD business.

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Disclaimer: Not Professional Advice
This video is for informational purposes only and does not constitute professional advice. The content is based on our understanding as of the date of recording. Viewers are encouraged to seek advice from qualified professionals for specific situations. Actions taken based on this information are at your own risk. Printify is not liable for any losses or damages.