Скачать или смотреть Delhi Police's Gen-Z Style "WearHelmet" Video Goes Viral -A Bold Reply to Helmet-Less Young Riders

Delhi Police's Gen-Z Style "Wear

Helmet" Video Goes Viral -A Bold Reply to Helmet-Less Reels by Young RidersA new awareness video released by Delhi Police — styled for the Gen-Z crowd — has gone viral online, aiming to curb the rising trend of riders making helmet-less reels on social media. The video begins with a group of young riders joyfully making a reel while riding a two-wheeler without helmets. It ends with a scripted crash-scene and a police officer warning riders: “Wear helmet — don’t risk your life for a reel.”

The campaign is part of broader road-safety efforts: according to a recent initiative by Delhi Traffic Police (in collaboration with global safety partners) helmets reduce fatal head injuries by 69% and overall risk by 42%.

While many praised the creative and relatable approach of the police, some youth continue posting helmet-less riding reels — showing that changing entrenched risky behavior remains a challenge.

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