Скачать или смотреть This Is Why Mixer Failed (Ninja + Shroud Analytics)

Mixer announced that they are shutting down operations and partnering up with Facebook Gaming. As a result, It’s reported that Ninja is walking out with $30M and Shroud got 10M$. They were even offered double those amounts by Facebook but they both declined to become free agents.How did Microsoft, a trillion dollar company, the owner of Mixer, screw this one up so badly? In this video, I’m going to explain the 4 factors that led to the shutdown and if you follow my content, you know it’s going to be full of data. I’m also including at the end of the video the impact on Shroud and Ninja’s following after their move to mixer which I thought was pretty interesting.Alright so clearly the first factor was poor performance with Mixer being so late to the game. Even the director of Xbox had this to say “We started pretty far behind, in terms of where Mixer’s monthly active viewers were compared to some of the big players out there,”.